Netflix - King of streaming services?

I promised to make a thread about this company. Apologies, I’m quite a bad investor, and a beginner-level investor like me might not be able to pick out the most important things about an investment target, and I might also have stated some things a bit incorrectly. :slight_smile: I don’t speak English very well, so I might have made some funny mistakes when translating.

Netflix is a subscription video service and also a production company that offers movies and TV series. The company was founded in 1997 in the United States and operates worldwide except in China, the Crimean Peninsula, North Korea, Russia, and Syria.

Netflix | Brand Assets | Logos

About the company’s operations through history

The company was indeed founded in 1997 in California and began its operations with DVD mail-order sales. Netflix was listed on NASDAQ in 2002.

In the 2010s, Netflix began producing its own TV series, which it showed only to its own customers. According to Sandvine, in 2014, Netflix used 35 percent of all USA’s internet traffic, while YouTube, in second place, consumed 15 percentage points. The years 2013-2017 were a time of software development and distribution expansion.

Netflix expanded into international productions and acquired entirely new productions between 2017 and 2020. The company, for example, produced its first Colombian original series and signed a four-year deal with Stranger Things director-producer Shawn Levy. Generally, the company made significant investments in productions and literary deals, which were central to its strategy during these years. In addition, Netflix expanded its operations into areas such as cinema and book sales.

From 2021, Netflix expanded into the gaming world, in addition to winning awards at the Oscar Gala and also receiving Emmy Awards. In 2021, the company decided to expand into the gaming industry and hired former Electronic Arts and Facebook executive Mike Verdun to lead game development. In the same year, the company also officially launched its own mobile games. Sony Pictures Entertainment “granted” Netflix the rights to its releases starting in 2022. The company continued to form several partnerships during these years and expanded its original content into various fields, such as books, theatrical performances, and live sports. DVD rentals were eventually discontinued, and the corporate structure was reorganized.

The company as an investment target

This gives a general idea, for example, of where the company’s money comes from:

App Economy Insights on X: "$NFLX Netflix Q1 FY24: • Subscribers +9M Q/Q to  270M. • Revenue +15% Y/Y to $9.4B ($0.1B beat). • Operating margin 28%  (+7pp Y/Y). • EPS $5.28 ($

This shows a bit how the number of members has grown by region:

Latest financial figures:

The company’s revenue has grown, and subscriber numbers have increased. In addition, Netflix has raised its prices and restricted password sharing, which increases subscriber numbers and improves profitability. The company is constantly developing and undergoing major changes, for example, by merging into the gaming world and offering live sports.

Some of the previous points are, on the other hand, threats in the long run, such as price increases or entering new fields. It may also raise doubts that the company no longer reports quarterly member growth, and while user numbers have grown, growth has slowed, and the latest guidance was not to everyone’s liking.

Netflix stock historical trend:

Netflix and chill GIF on GIFER - by Akinogrel

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Netflix is widely considered the clear winner of the streaming business, and for good reason, but as an investor, the high valuation, competition, and growth potential are sticking points. Likewise, opinions on the platform’s quality vary; while there is an enormous amount of content, the quality has been declining year after year.

Netflix no longer competes solely with other streaming services; in reality, the biggest challengers are so-called free services like YouTube, Twitch, Roku, Tubi, etc.

According to Nielsen statistics, Netflix is still the clear number one, but YouTube remains the leader in viewership, and the free service Tubi (FOX) has risen steadily every quarter.

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Netflix is seeking growth through gaming, for example, and a partnership with the WWE will launch early next year. We will likely see more premium sports content on the platform in the years to come.

https://about.netflix.com/en/news/netflix-to-become-new-home-of-wwe-raw-beginning-2025

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This is quite a significant development in its own right, though not necessarily on Netflix’s usual scale — it does, however, give an indication of which areas the company will be expanding into more in the future.

The company is announcing that it will stream a couple of NFL games on Christmas Day, and it hinted that the aim is to produce more live content going forward. This was Netflix’s first deal with one of the world’s largest sports leagues.

“Netflix is no longer just experimenting with sports, they’re buying in,” said Ross Benes, senior analyst at Emarketer.

https://www.reuters.com/markets/deals/netflix-nears-deal-nfl-games-bloomberg-news-reports-2024-05-15/

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The article covers Netflix and its Greg Peters quite extensively. :slight_smile:

This Bloomberg story might be behind a paywall, so here is a summary:

In 2022, the company faced a crisis due to slowing subscriber growth, and the stock price reacted accordingly. However, the company’s COO Greg Peters managed a turnaround; for example, he cracked down on password sharing—a controversial but effective measure—and also raised prices.

Peters’ success elevated him to co-CEO alongside Sarandos. Under his leadership, Netflix has ventured into new areas, such as live streaming and advertising. These efforts aim to increase revenue from existing users rather than relying solely on new subscriber growth.

Peters is a tech expert with a knack for solving problems. He is said to be modest, but he is certainly a sharp tech visionary.

The article suggests that as Netflix outlines its future, Peters and the company’s strategic vision are crucial to how the company will succeed. :slight_smile:

https://www.bloomberg.com/news/features/2024-05-18/netflix-password-sharing-crackdown-was-the-start-of-nflx-comeback

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Here is a brief overview of Netflix. :slight_smile:

Nothing special in itself, but a pretty good overview.

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https://x.com/QCompounding/status/1802317696085750098

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Johannes Ankelo has written a short piece about Netflix. :slight_smile: The piece contains advertising, but you’ll notice it. :slight_smile:

Previously, Netflix’s online advertising was handled by Microsoft, but now the company’s goal is to bring that advertising technology in-house.

And I’m activating the thread with the company’s Q2 news :slight_smile:

https://x.com/EconomyApp/status/1814031798839701565

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EDIT:

@Olli_Koponen’s tweet about Netflix:

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AND:

https://x.com/StockMKTNewz/status/1814112743194063206

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EDIT to the EDIT:

Kopsa’s earnings week summary also included Netflix:

https://www.youtube.com/watch?v=w7GF2bzTOsA&t=2863s

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Partly a bit of a repetition of what’s above. :slight_smile:

https://x.com/finchat_io/status/1814029942885396948

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EDIT:

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Here’s a recent tweet about Netflix. :slight_smile:

Sure! Here is a summarized version of Netflix for an investor:

Netflix has been a pioneer, but growth has slowed as competition intensifies and economic uncertainty increases. The company has invested heavily in original content, which is a strength, but at the same time, also a significant cost item.

Based on the tweet, one might think that the company is okay in terms of its risk-reward ratio, although the company’s success depends on its ability to maintain subscriber numbers, produce quality content, and adapt to a constantly changing market environment.

https://x.com/ZeevyInvesting/status/1835305409688555854

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Netflix and Spotify have been compared. :slight_smile:

[https://x.com/ZeevyInvesting/status/1839334289949053074 ]

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On Thursday, it’s Netflix’s turn to report its results. :slight_smile:

According to the tweet, Netflix is expected to beat estimates, analysts have raised their forecasts, and investors have been optimistic. The tweet also mentions that the stock has risen nearly ten percent since the last earnings release and its price is significantly above the long-term moving average.

https://x.com/WallStJesus/status/1845176657679659500

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I’ll also include a tweet below about Netflix’s subscribers. :slight_smile:

https://x.com/StockMKTNewz/status/1845257170004103381

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Netflix reports its results today in after-hours trading. :slight_smile:

https://x.com/ZeevyInvesting/status/1846561971618939202

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And here are the long-awaited results. :slight_smile:

https://x.com/EconomyApp/status/1847009083980702045

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Netflix expects strong revenue and profit growth in 2025. The growth strategy is to improve the core offering in series and movies and to invest in new areas, such as advertising and games. Growth is supported by an increase in paid memberships and rising revenue per member.

The company aims to achieve a slightly higher operating margin in 2025 compared to the previous year, balancing between short-term margin growth and business development. The company continues to see significant potential for long-term margin improvement.

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Netflix’s paid subscriber numbers have grown significantly.

A total of 418.98 percent since 2014, and the compound annual growth rate (CAGR) has been 18.39 percent.

https://x.com/ZeevyInvesting/status/1847331817809961147

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EDIT:

According to the tweeter, the company is spending as much on content as in 2019.

During the same period, the company’s revenue has grown by 16 billion dollars, free cash flow by 7 billion, and they have added 100 million more subscribers.

https://x.com/joecarlsonshow/status/1846997846601712119

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An interesting tweet in general and specifically for those interested in the company. Will the company succeed in the future as well in being part of such major events that can enhance Netflix’s reputation and appeal among consumers? :slight_smile: :thinking:

https://x.com/StockMKTNewz/status/1857913064227574151
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At least my completely unfounded gut feeling is that this event did more harm than good. There seemed to be a lot of problems with the stream, and if I had to guess, it’ll probably open in the red on Monday just because of those technical issues; interesting to see.

I don’t own any and I might be giving the problems too much weight, but that’s what we “investors” often do.

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All streaming companies are striving to bring sports content to their platforms, as it attracts advertisers and advertising revenue. Although the match was quite a disappointment both athletically and technically, the real test will come as early as Christmas, when Netflix broadcasts two NFL games. In January, the WWE RAW partnership will kick off, meaning there will be a rush to get the platform in a condition to handle these live broadcasts.

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Are we in this thread agreeing or disagreeing with the tweeter? :slight_smile:

https://x.com/realroseceline/status/1876111284221219026
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Here’s a quick analysis of Netflix. :slight_smile:

https://x.com/towardsfinance/status/1880359476479549664
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Netflix is expected to exceed forecasts when it releases its results on January 21. The consensus estimate is $4.19/share and revenue of $10.15 billion. Earnings Whisper’s estimate is higher at $4.30/share. 66.9 percent of investors expect a positive surprise.

More on the matter in the tweet below:

https://x.com/search?q=%24NFLX&src=cashtag_click
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