Jeg er ikke helt sikker på, hvilken mening du endte med i denne henseende, men i hvert fald ser ISRG noget fornuft i dette.
Largest customer Intuitive Surgical will roll out its cutting-edge da Vinci 5 surgical robot in 2025e and include simulation in all systems, increasing attach rate from c30-35% previously to 100%. Simulation for da Vinci 5 systems will be a purely subscription-based model,
Virksomheden er gennem sine opkøb i stand til at tilbyde mange forskellige segmenter:
We judge that Surgical Science currently holds a quasi-monopoly or oligopoly position in several niches of the medical simulation industry. Additional acquisitions may extend this position to further niches. Such a dominant position is an excellent position from which to extract high profit margins, but it could also breed complacency among incumbents. Potential complacency could lead to new challengers entering the space with innovative products, winning over key customers despite Surgical Science’s sticky customer relationships and high switching costs.
