I’m guessing it might be possible to get some Kesko shares even without subscription rights. You just have to put the cash on the table right away. Surely some folks won’t do anything, and the rights will just rot in their portfolios. You could get Revenio without rights as well; buying at €8.16 was a pretty decent price when you could sell at the bid for over €11 just a couple of weeks after the offering. I honestly wish there were more rights offerings 
I look back fondly on the Finnair rights offering. You could rake in virtually risk-free money quite freely for days on end, because interim shares via the rights were constantly cheaper than buying directly. In the short term, I’m guessing there will be downward pressure on Kesko’s share price during the offering. I plan to keep a close eye on whether any money-making opportunities pop up, though work gets in the way of tracking and hyping it up a bit 
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