Raisio - Pure (gold) oats is the way!

Raisio’s CEO @pasi.flinkman was interviewed by @m_jylha, a link to the new episode can be found here:

I was the first subscriber to Pörssipodikanava :smiling_face_with_sunglasses: (link to the channel: https://www.youtube.com/@milttonpörssipodi), but Pörssipodi can also be listened to on Spotify etc.

Food company Raisio relies on its successful brands Elovena and Benecol as it pursues international growth. The trendy fibermaxx phenomenon, which encourages people to eat high-fiber food, provides a tailwind for oats. Last year, Raisio divested its acquired plant protein business. Why didn’t Härkis become a successful product for the company? Where could an acquisition target now be found that would create shareholder value? Interview with CEO Pasi Flinkman. He was met by Mikko Jylhä. The podcast was made in commercial cooperation with Raisio.

Topics:

00:31 About the food industry 06:12 Raisio today 25:50 Brands and Elovena 39:25 Benecol 47:53 About weight loss drugs 58:01 Plant proteins 1:02:27 Strategy period 1:12:37 Two share series 1:14:46 Why Raisio? 1:16:13 Ultramarathon as a sport

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