Embracer Group AB - One group to implode them all

Embracer Group has a comprehensive list of games (190+ IP), the most well-known of which are Saints Row, Goat Simulator, Dead Island, Darksiders, Metro, MX vs ATV, TimeSplitters, Satisfactory, Wreckfest and Z World War.

What are the forum’s thoughts on the company?

The company was mentioned in Inderespod’s gaming episode, which sparked my interest: https://www.inderes.fi/fi/videot/inderespodi-81-sukellus-peliyhtioihin

REDEYE Company Page: Embracer Group - Redeye

The company’s own reports can be found here: Reports and presentations - Embracer Group

Current portfolio: About - Embracer Group

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Great opening! Embracer is the largest holding in my portfolio, and I intend to hold it for a long time.

Next week is already the company’s Q3 report (Wednesday, November 18, 2020).

Embracer is known for its aggressive M&A pace. When acquisitions are made at a relatively much cheaper price than Embracer’s own multiples, they have created value in an arbitrage-like manner. Acquisitions have almost without exception been announced on reporting days, which adds excitement to the report. The share price has sometimes dropped significantly if no major acquisitions have been announced.

The company’s number of shares has grown significantly during its stock market history. Embracer has raised funds from institutional investors through directed share issues and used shares as a means of payment for acquisitions. However, revenue has grown significantly faster than dilution has reduced the shareholder’s ownership stake (due to the aforementioned multiple discounts on acquisition targets).

It’s important to note the difference between reported EBIT and operational EBIT in the company’s income statement. Embracer uses the Swedish K3 reporting standard (not IFRS), which leads to depreciation of acquisitions. The purpose of operational EBIT is to adjust this element. For shareholders, I think K3 is actually better than IFRS, as the company has to pay less tax…

In addition to acquisitions, the company’s strategy is based on decentralized management between operational units and studios. Acquisition targets involve buying not only the business but also the entrepreneurs, who are expected to continue leading the units. Furthermore, the strategy is based on a large number of small and medium-sized game projects. The company also values its “IP warehouse,” which it has acquired at cheap multiples from sometimes underperforming companies. The company’s financing is practically entirely equity-based, aiming to manage risks. The CEO said in a results presentation how he has made his best deals by buying companies in financial distress, and has promised not to end up in a similar situation himself :smiley:

The biggest risks I see are “how long will the entrepreneurial attitude last?” and “how long can the company’s value grow significantly by doing multiple arbitrage?” In a larger firm, the personal contribution of an operational unit’s boss has a relatively smaller impact on the value of their ownership, which can reduce the entrepreneurial attitude. Additionally, the company’s market value is already over 6 billion euros, so it will need to make bigger and bigger acquisitions in the future.

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Thanks for the comment! The company’s strategy makes it difficult to follow, which really encouraged me to open this thread in the hope of finding support.

Behind this link “in english”:

Behind this link “på svenska” (in Swedish):

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Embracer’s next acquisition could be very large. I’m excited to see it. I’m guessing a big project is underway…

Recently, Embracer completed a directed share issue, in which, among others, the Canada Pension Plan Investment Board subscribed for shares. After this share issue, it was estimated that Embracer would have approximately 10-12 billion SEK worth of assets for new acquisitions (Pareto). But this was followed by a call for an extraordinary general meeting.

So now, on 16.11., there will be an extraordinary general meeting where the board will seek authorization to issue new shares representing 10% of the total number of shares currently outstanding.

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Within the last year, Lars has communicated that the focus will be on organic growth by acquiring quality over quantity in the future. It will be interesting to see what comes out next week, will this “sawed-off shotgun” approach continue or will they switch to snipers :video_game: :slight_smile:

“Embracer Group CEO Lars Wingefors revealed he has been talking to 50+ companies about M&A (mergers and acquisitions) opportunities. The CEO also said that the company is taking a ‘quality first’ stance to the development of games to create high-quality experiences” (Nov. 2019)

Investment priorities
Priorities with underlying operating free cash flow
1. Invest in Organic Growth – ”Quality comes first”
2. Bolt on acquisitions / Start up-model with
incremental organic growth opportunities
3. New operating units, ideally with incremental
organic and inorganic growth opportunities.

(Sep. 2020)

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Monday’s vaccine announcement was the start of a rapid sector rotation on the stock exchange, where former corona winners ended up high on the losers’ list. The three largest gaming companies Embracer, Paradox and Stillfront have all been traded down about 20 percent from the price peak in just a few days. Although the shares have performed strongly during the year, the rebound has been excessive and has created a good starting position.

On Carnegie Analysis’ forecasts for 2021, the share is valued at EV / EBITA 20 times, which is attractive given the gaming sector and the company’s M&A history, improved quality in title releases and well-invested pipeline of new titles.
Embracer - Successful acquisition strategy and attractive organic growth profile (Buy with target price SEK 185)

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And today Carnegie raised its target to SEK 225. Most targets are consistently >SEK 200.

Edit: Goldman Sachs’ target, mentioned below, is apparently SEK 216.

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https://twitter.com/Prof_Kalkyl/status/1327163816082370561?s=20

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Here are Carnegie’s justifications for today’s buy recommendation and the target price increase to SEK 225 (previously SEK 185).

The text is interesting and also discusses the sector rotation of recent days and its actual effects or lack thereof on the gaming industry. It’s worth reading to the end, where Embracer’s strengths are summarized.

It should be mentioned that Goldman Sachs started coverage of Embracer today: buy recommendation, target price SEK 216.

Monday’s vaccine announcement was the start of a rapid sector rotation on the stock exchange, where former corona winners ended up high on the loser list. The three largest gaming companies Embracer, Paradox and Stillfront have all been traded down about 20 percent from the price peak in just a few days. Although the shares have performed strongly during the year, the rebound has been excessive and has created a good starting position. Structural trends continue to speak for gaming, economic sensitivity is low and the corona pandemic is far from over. Embracer is one of Carnegie Analysis’ two favorites in the gaming sector. We are attracted by the successful acquisition strategy and the organic growth profile in the company, given the large investments in game development and strong pipeline with new titles.

The gaming sector has emerged as a separate sector on the Stockholm Stock Exchange in recent years. Embracer, Paradox and Stillfront are the three largest gaming companies, which together have a market capitalization of just under SEK 100 billion. Embracer and Stillfront are acquisition-driven and have strong owners with extensive knowledge of the industry. The sector benefits greatly from the digitalisation trend, lower distribution costs and increased consolidation. The transition to mobile platforms, streaming and subscriptions are other structural trends that benefit the underlying growth. The gaming sector has also proven to be a clear quarantine winner, so-called Stay-at-home stocks.

Embracer Group, formerly known as THQ Nordic, is the parent company of Sweden’s largest gaming group. The share has risen 1,700 percent since the listing on First North at the end of 2016 and has doubled since we highlighted Embracer as this week’s share case in February. The CEO and main owner is Lars Wingefors, who owns 29 percent of the capital and 42 percent of the votes. Sales have rapidly risen from SEK 500 million in 2016 to SEK 8.3 billion this year according to our forecasts. The number of employees is just over 4,000, in one of the company’s 33 internal development studios in Sweden, Europe and the USA.

Embracer develops and locates PC and console games for the global gaming market. The portfolio is broad with over 170 own brands. They account for just over 70 percent of sales within the Games business area, which in turn accounts for almost 80 percent of sales in Embracer. The remaining part is the business area with publishing operations. In the games development part Games, the game platform dominates console followed by PC. The share of digital sales has climbed to just over 70 percent, which is lower than the other listed major Swedish gaming companies.

The Karlstad-based gaming company has successfully expanded through an acquisition strategy that aims to add publishers, studios and brands to increase growth and diversification. Since the company was founded in 2011, about 50 acquisitions of gaming brands or game development studios have been completed. This year, the presence has increased in, among other things, mobile games after the acquisition of Deca Games. Also in Virtual Reality through the acquisition of Vertigo Games.

After all the acquisitions, Embracer is the second largest in terms of turnover among European listed gaming companies, just behind the French game developer and distributor Ubisoft. In October, the fund was replenished with SEK 6 billion in a private placement. The acquisition journey thus has good prospects for continuing for Embracer in the gaming industry, which is growing in double digits per year.

On Carnegie Analysis’ forecasts for 2021, the share is valued at EV / EBITA 20 times, which is attractive given the gaming sector and the company’s M&A history, improved quality in title releases and well-invested pipeline of new titles. The recommendation is Buy, with a target price of SEK 225 based on cash flow valuation (DCF) and relative valuation.

Embracer - Successful acquisition strategy and attractive organic growth profile (Buy with target price SEK 225)

  • The gaming sector is growing in double digits per year and is benefiting greatly from the digitalisation trend, lower distribution costs and increased consolidation
  • Embracer has a successful acquisition strategy and attractive organic growth profile, given the large investments in game development and a strong pipeline with new titles
  • An increased share of own brands and digital sales will gradually improve margins in the next few years
  • Well-stocked cash enables continued high M&A activity
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I agree with the latter point. That’s an old trick: acquiring companies with lower multiples and pumping up the stock price. Sooner or later, however, the house of cards collapses if you buy “junk.” Hopefully, they won’t actually resort to that but will acquire companies that create real value. For me, it’s a red flag if that’s the company’s actual strategy and not just a byproduct of sensible acquisitions.

At least the analysts are convinced. That adds confidence that they will make perfectly acceptable acquisitions. I also have the company in my portfolio.

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I agree! The direction looks promising to me and adds excitement for next week’s update.

The latest addition was VR specialist Vertigo Games in September :slight_smile:

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\n\n> For a shareholder, K3 is actually better than IFRS, as the company has to pay less tax…\n\n\n\nI must correct you on one point: IFRS has nothing to do with taxes paid. All tax-related adjustments under IFRS are merely accounting entries. Tax laws are separate in each country.

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One of the best things I’ve read about Embracer. Kalkyl is one of the best Twitter writers.

The article also begins with a strong message about the importance of organic growth in the long term.

” ## Valuation.
Based on next year’s consensus estimates, the company is currently valued at 6x sales, 20x operating EBIT (acquisition-adjusted) or 13x EBITDA, excluding further acquisitions and including cash of 3.5 billion SEK. It also seems quite likely that these estimates will be beaten. Expensive with these assumptions? I find it very difficult to think so, even if visibility may be low, and the risk in the pipeline is quite difficult to assess. I was actually a bit shocked at how low the company was still valued despite the stock having risen about 150% this year. The company has also called an extraordinary general meeting on Monday (16/11), two days before the report when acquisitions are usually made, to decide on issuing more shares and thereby giving the company an acquisition scope of ~15-20 billion SEK. And given how positively they have spoken about the acquisition climate right now, it feels like they have big things going on in

https://www.kalqyl.se/professor-kalkyl/embracergroup

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Here’s a little comparison of Embracer’s and its mobile gaming peer Stillfront’s M&A strategies. Both are Swedish gaming industry growth rockets that have grown mainly through M&A.

  • Both have acquired companies at low multiples.
  • Both emphasize the entrepreneurial spirit of the acquired company and that the entrepreneur continues to lead the studio/business unit and as a shareholder of Embracer/Stillfront.
  • Both allow studios to continue independently, maintaining their own culture.
  • Stillfront emphasizes a broad network of experts, where an individual studio can get help with issue x from another studio. The group has built formal structures to promote this (centers of excellence, “Stillbase” database where you can see what other studios have done and who to contact).
  • Stillfront’s CEO Jörgen Larsson’s main thesis is that as the mobile gaming industry matures, large scale increasingly matters (=is beneficial).
  • Embracer mentions information sharing between different units of the group, but inter-unit cooperation is less formal and not at all forced. The M&A strategy primarily emphasizes the autonomy of studios and how it acts as an attraction for entrepreneurial owners of unlisted gaming companies.
  • Embracer’s CEO Lars Wingefors’ main thesis is that increasing the number of studios diversifies operational risk.

If we simplify things a bit, the companies could be described as follows:

  • Stillfront is like a coalition of mobile game studios, where together they are stronger than separately.
  • Embracer is like a fund for unlisted game studios, where entrepreneurs can realize their potential with more diversified risk than independently.
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Regarding Embracer’s organic growth strategy: One of the group’s business units is Amplifier Games, which includes smaller acquisitions and organically established studios. In January-February 2020, you can find a few press releases about the launching of these self-established studios on their news media page: Press releases - Embracer Group. Experienced gaming industry professionals were recruited to found the studios (although I can’t specifically assess how high-caliber these individuals are). I believe the studios were founded on the principle of “free rein + group financial support + good incentives.”

The studios themselves are indeed still in a very early stage. Currently, based on their websites, some are recruiting and some state they are fully recruited. Revenue contributions should not be expected from these anytime soon; instead, they should be seen as small seed investments. However, I see these as good indicators of whether Embracer can grow something entirely new from within.

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Off-topic, Master the Meta just had a good article about Stillfront.

https://www.masterthemeta.com/themetas/stillfront-understanding-gamings-dark-horse

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https://twitter.com/prof_kalkyl/status/1327604860468989954?s=21

https://twitter.com/prof_kalkyl/status/1327607303131049985?s=21

So let’s go along :smiling_face:

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Now the creators of the results are Saber and Coffee Stain, and yes, they are quite followable. Could the next business transaction be comparable to these? Somewhere it was said that Wingeforss does not bear all the responsibility alone and does not make decisions alone, but that the management of those companies is his fist.

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Saber’s CEO, Matthew Karch, was active in two acquisitions (4A Games and New World Interactive) that closed in early autumn, immediately after Saber’s acquisition in the spring.

I recommend watching the acquisition webcasts, for example, this one where the above-mentioned deals are presented. It gives a good picture of the guys’ dynamics Q1 Report Webcast Presentation - Embracer Group

Coffee Stain has its own publishing operations, so maybe a studio that has published through Coffee Stain could be an acquisition target?

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