Over the past few months, I have been building my own business model for Easor, PAM (Partner Analytics Model), because I wanted to understand in more detail where the company’s future growth could practically stem from.
PAM does not start from a pre-assumed growth percentage, but rather from the company’s partner network, partner activation, the development of billable customers, and how these translate into revenue over time.
Following Q2, the model has been calibrated against actual figures, and for the first time, it was possible to evaluate how the forecast made prior to the results compared to the actual outcome. This also revealed a clear difference in perspective compared to the forecast path commonly used in the market: PAM expects Finland’s already established partner network to be visible in growth much earlier and more strongly. In this scenario, Spain, Italy, and other markets would not be prerequisites for growth, but rather potential growth accelerators.
I have compiled a report on this, in which I aim to explain the mechanism as clearly as possible, as well as share what the model currently predicts and where its greatest uncertainties lie. Q3 will serve as the next real test of whether the growth path seen by PAM is in the right direction.
The report is based on publicly available data, computational conclusions derived from it, and my own experience in the financial management industry. I am an Easor shareholder. The report has not been commissioned by Easor, Inderes, or any other third party, nor has any compensation been received for its preparation.
The report does not include a target price nor does it take a stance on the share price. The purpose is to offer one alternative way to examine Easor’s business growth mechanism and to make it falsifiable later on: future quarters will show how well the model works. The report can be downloaded from the link below.
12 Likes