Yeah, Kamux is hanging onto its strategy period program like our country’s government hangs onto its government program. Kamux’s board should really pull themselves together. Sure, Kalliokoski mentioned they are working on the 2027–2029 strategy, but corporate management also requires living in the moment. Something radical must be done about the German operations; they haven’t yielded a single euro in profit yet. Sweden has better chances of getting its head above water.
Of course, I see opportunities for Kamux as a whole to improve in 2026, as the changes made to the showroom network in 2025 will materialize by then. Market sentiment is also improving slightly, and both small and larger players have exited the market.
Furthermore, once all car dealership chains are made to pay car taxes and VAT (Alv) as they should, the rules of the playing field will be leveled, and car price levels will become healthier.