Despite the CEO’s words, I’m really not seeing much positive here. Q1 is admittedly seasonally stronger than Q2, and last year’s figures are skewed by the car sales experiment, but there’s still as much loss during H2 as there is revenue, and more loss per share than the share price 
. It’s a shame really, as the concept is interesting and customers are satisfied, but they just can’t seem to improve profitability by any means. I couldn’t find in the report how much of those expenses are direct investments, and what the “real” profitability would be if new cars etc. weren’t being acquired.
“No point selling it anymore, rigged markets damn it,” a grand vanished from my portfolio along with this company’s “success” (and some of that is of course thanks to the SEK blunder); well, I’ll hold onto the remaining scraps until the end, which at this rate might not be far off unless miracles happen.
Edit. I wonder what this “new” thing is 
“Introducing the “OmniCar Service Plan”
Throughout 2023, we’ve prioritized “Customer Success”
as a strategically important topic. This focus has given rise
to our crowning achievement—the “OmniCar Service Plan.
” This innovative customer program comprehensively
addresses automotive needs for households and
businesses alike, with us handling every aspect.
By embracing the OmniCar Service Plan, customers
seamlessly transform into devoted members of the
OmniCar family.
After successful trials during the summer, the OmniCar
Service Plan has yielded exceptionally promising results.
Consequently, we are thrilled to announce the official
launch on September 1st, 2023”
Some kind of software / loyalty program similar to Kamux’s “Kamux+”?