Have been following SNAP for years, and the recent developments seem to be very positive for turning the company profitable after years of developing the ecosystem.
Especially the Q3 earnings call highlighted how valuable the base is, and from this point SNAP should be able to open new revenue lines in the age of AI and the upcoming AR revolution the company has been building toward for years. There are still some bearish points though, like the slower growth in the US and the hard-to-estimate decline in future DAU due to social media regulations.
Before the earnings, the downside seemed limited, but I didnât want to take a gamble, since I was a bit worried about the algorithmic selling patterns that showed up in the recent weeks.
Iâm still not fully convinced about the whole âAR revolutionâ or how strong the market demand really is, but I think itâs finally worth jumping in and trusting Spiegelâs vision. Hopefully SNAP can start catching up with its peers now that AI has unlocked so much new potential.
other notes:
- Snap OS 2.0 launched, next-gen Spectacles for 2026
- performance upgrades, cleaner UI, and new AR features
- Commerce Kit could open new revenue line
- Specs still a question mark, dont really see the use case, but stock will gain from hype
- SNAP has years of peopleâs memories stored that users canât afford to lose, those users are now older, with more income and nostalgia value
- appâs use case still kind of finding itself, people do grow out of it. Also consumer macro environment bearish for Snap.
- AR + AI direction is interesting, but execution is the key now
- Spiegel seems to have big long-term visions
- Big share buybacks!
