# Kambi Group - Scalable B2B Sports Betting

**URL:** https://forum.inderes.com/t/kambi-group-skaalautuvaa-b2b-urheiluvedonlyontia/8764
**Category:** Osakkeet
**Tags:** kambi-group, kambi, ruotsalaisosakkeet
**Created:** [November 4, 2020, 8:04pm UTC](https://forum.inderes.com/t/kambi-group-skaalautuvaa-b2b-urheiluvedonlyontia/8764 "2020-11-04T20:04:21Z")
**Posts on this page:** 20
**Page:** 2

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### Author: ![Huhtis](https://forum.inderes.com/user_avatar/forum.inderes.com/huhtis/32/218587_2.png) [@Huhtis](https://forum.inderes.com/u/Huhtis)
#### Post date: [March 11, 2021, 6:45am UTC](https://forum.inderes.com/t/kambi-group-skaalautuvaa-b2b-urheiluvedonlyontia/8764/23 "2021-03-11T06:45:35Z")

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> **[Evolution AB - The King of iGaming](https://forum.inderes.com/t/evolution-gaming-group-ab-evo/7829/1045?u=huhtis)**
>
> Lyhyt käännös: Kambin ja EVO:n asiakas RSI esitellyt erittäin kovan Q4 raportin. 2021 ohjeistusta nostetaan 37%. Jenkeissä iGaming menee todella lujaa eteenpäin

Linking here as well

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### Author: ![siika2](https://forum.inderes.com/user_avatar/forum.inderes.com/siika2/32/11292_2.png) [@siika2](https://forum.inderes.com/u/siika2)
#### Post date: [March 11, 2021, 7:28am UTC](https://forum.inderes.com/t/kambi-group-skaalautuvaa-b2b-urheiluvedonlyontia/8764/24 "2021-03-11T07:28:16Z")

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> <https://twitter.com/Shrimpscore/status/1369896787318824970?s=20>

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### Author: ![Huhtis](https://forum.inderes.com/user_avatar/forum.inderes.com/huhtis/32/218587_2.png) [@Huhtis](https://forum.inderes.com/u/Huhtis)
#### Post date: [March 17, 2021, 8:27pm UTC](https://forum.inderes.com/t/kambi-group-skaalautuvaa-b2b-urheiluvedonlyontia/8764/26 "2021-03-17T20:27:54Z")

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[![](https://img.youtube.com/vi/C2DuwK2ke5Q/maxresdefault.jpg "Growth At A Reasonable Price (Elliot Turner) - Investing Wizards Ep 15") ](https://www.youtube.com/watch?v=C2DuwK2ke5Q)

Kambi’s handling from 43:21 onwards

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### Author: ![siika2](https://forum.inderes.com/user_avatar/forum.inderes.com/siika2/32/11292_2.png) [@siika2](https://forum.inderes.com/u/siika2)
#### Post date: [March 19, 2021, 12:48pm UTC](https://forum.inderes.com/t/kambi-group-skaalautuvaa-b2b-urheiluvedonlyontia/8764/27 "2021-03-19T12:48:25Z")

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> **[New York moves closer to legalising online gambling and sports betting](https://sigma.world/news/new-york-moves-closer-to-legalising-online-gambling-and-sports-betting/)**
>
> Back in 2019 New York began accepting in-person sports wagers limited only to the state’s tribal and commercial casinos.

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### Author: ![Huhtis](https://forum.inderes.com/user_avatar/forum.inderes.com/huhtis/32/218587_2.png) [@Huhtis](https://forum.inderes.com/u/Huhtis)
#### Post date: [March 20, 2021, 6:23pm UTC](https://forum.inderes.com/t/kambi-group-skaalautuvaa-b2b-urheiluvedonlyontia/8764/28 "2021-03-20T18:23:56Z")

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[https://www.legalsportsreport.com/48057/super-bowl-betting-handle-2021/](https://www.legalsportsreport.com/48057/super-bowl-betting-handle-2021/)

[https://www.marketwatch.com/story/2021-march-madness-will-be-the-first-sporting-event-to-reach-1-billion-in-legal-wagering-analyst-says-11615903321?redirect=amp#click=https://t.co/LfVgAq2uB5](https://www.marketwatch.com/story/2021-march-madness-will-be-the-first-sporting-event-to-reach-1-billion-in-legal-wagering-analyst-says-11615903321?redirect=amp#click=https://t.co/LfVgAq2uB5)

[https://www.cnbc.com/2021/03/16/with-1-billion-on-the-line-march-madness-is-ready-for-its-comeback.html](https://www.cnbc.com/2021/03/16/with-1-billion-on-the-line-march-madness-is-ready-for-its-comeback.html)

Super Bowl and March Madness, these are the ingredients for a great Q1 for Kambi 💪

“The American Gaming Association estimates that more than 47 million people will place wagers on this year’s tournament, with 17.8 million individuals betting online, up 5.8 million in 2019”

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<div class="post-metadata">

### Author: ![Huhtis](https://forum.inderes.com/user_avatar/forum.inderes.com/huhtis/32/218587_2.png) [@Huhtis](https://forum.inderes.com/u/Huhtis)
#### Post date: [March 21, 2021, 8:24am UTC](https://forum.inderes.com/t/kambi-group-skaalautuvaa-b2b-urheiluvedonlyontia/8764/29 "2021-03-21T08:24:39Z")

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@Yu_Gong

I edited the title! If others have opinions on whether the name is better or worse, please let us know so we can get the most accurate description of the company possible!

> **[Thread by @Tobias222225 on Thread Reader App](https://threadreaderapp.com/thread/1370034876611768320.html)**
>
> Thread by @Tobias222225: 1) This thread will analyse one of my biggest holdings, Kambi Group. Kambi is a B2B sportsbetting provider. The company is listed on First North at Nasdaq Stockholm, ticker: Kambi 2) Kambi’...…

Here’s a recommended link for those interested, which summarizes Kambi in a nutshell.

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### Author: ![Bear\_of\_the\_nasdaq](https://forum.inderes.com/letter_avatar_proxy/v4/letter/b/5f9b8f/32.png) [@Bear\_of\_the\_nasdaq](https://forum.inderes.com/u/Bear_of_the_nasdaq)
#### Post date: [March 22, 2021, 10:28am UTC](https://forum.inderes.com/t/kambi-group-skaalautuvaa-b2b-urheiluvedonlyontia/8764/30 "2021-03-22T10:28:35Z")

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How does Kambi’s scalability and business work? They have helped many operators enter new markets. But do they charge a monthly fee for the product, or do they get a certain percentage of the money played/won? Kambi’s competitor, Gan Ltd, offers casino platforms and now also a sports betting platform since acquiring Coolbet, which has its own sports betting platform. They get a certain percentage of casino profits, so they don’t have an upper limit on turnover, which I consider a smart move.

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### Author: ![alona](https://forum.inderes.com/letter_avatar_proxy/v4/letter/a/e99b99/32.png) [@alona](https://forum.inderes.com/u/alona)
#### Post date: [March 22, 2021, 3:55pm UTC](https://forum.inderes.com/t/kambi-group-skaalautuvaa-b2b-urheiluvedonlyontia/8764/31 "2021-03-22T15:55:34Z")

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Came across this:

[https://vimeo.com/526203630](https://vimeo.com/526203630)

 ![calendar](https://eu3.dh-cdn.net/uploads/db2934/original/3X/5/1/51dfb61106a4a6269b8faaed0ace42ac950cca0c.jpeg)  
 ![collegebasketball](https://eu3.dh-cdn.net/uploads/db2934/original/3X/8/8/883e11b2fba88d37b4144036db61824d12cee7e7.jpeg) ![nba](https://eu3.dh-cdn.net/uploads/db2934/original/3X/2/0/204d896f5c2b5bfda1f5353ba4c7b9e1049ea75f.jpeg)  
 ![mlb](https://eu3.dh-cdn.net/uploads/db2934/original/3X/1/e/1e58d8d26b8a1a028b7cc8334d0c662a732556b2.jpeg)  
 ![golf](https://eu3.dh-cdn.net/uploads/db2934/original/3X/1/2/12f5dfc081da45f28abdef00f083bc469c8faa1f.jpeg)  
 ![nhl](https://eu3.dh-cdn.net/uploads/db2934/original/3X/1/5/150c3eb06d92aabaaf3e75e3700429af692f7f96.jpeg)  
 ![nfl](https://eu3.dh-cdn.net/uploads/db2934/original/3X/f/4/f42fe63f9561979dc07d4aa272de558f25263258.jpeg)  
 ![ncaaf](https://eu3.dh-cdn.net/uploads/db2934/original/3X/e/8/e81597b5518ec9a080165535db18aefc9dde8c6f.jpeg)  
 ![soccer](https://eu3.dh-cdn.net/uploads/db2934/original/3X/e/4/e420d9d948a3cefa596fcfd281f62b7c226ebc76.jpeg)  
 ![worldcupdata](https://eu3.dh-cdn.net/uploads/db2934/original/3X/1/3/131842d54c29f1b2af99e865432327d7524ca140.jpeg)  
 ![olympic](https://eu3.dh-cdn.net/uploads/db2934/original/3X/9/5/958e6b71278aafb4ca7276aac98ef17581210d76.jpeg)

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<div class="post-metadata">

### Author: ![Huhtis](https://forum.inderes.com/user_avatar/forum.inderes.com/huhtis/32/218587_2.png) [@Huhtis](https://forum.inderes.com/u/Huhtis)
#### Post date: [March 22, 2021, 5:02pm UTC](https://forum.inderes.com/t/kambi-group-skaalautuvaa-b2b-urheiluvedonlyontia/8764/32 "2021-03-22T17:02:55Z")

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![Screenshot_20210322_183937_com.google.android.apps.docs_edit_343996495308446](https://eu3.dh-cdn.net/uploads/db2934/original/3X/7/d/7d3efbcee86ee5ef991d058f5a614838938ab3c2.jpeg)

Here’s an explanation from the 2019 annual report on how Kambi’s (Kambi) revenue is generated!

![20210321_101706](https://forum.inderes.com/images/transparent.png)

Here’s a graph showing the development of revenue in relation to personnel expenses.

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<div class="post-metadata">

### Author: ![Huhtis](https://forum.inderes.com/user_avatar/forum.inderes.com/huhtis/32/218587_2.png) [@Huhtis](https://forum.inderes.com/u/Huhtis)
#### Post date: [March 26, 2021, 2:16pm UTC](https://forum.inderes.com/t/kambi-group-skaalautuvaa-b2b-urheiluvedonlyontia/8764/33 "2021-03-26T14:16:09Z")

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> <https://twitter.com/KambiSports/status/1375429022440681473?s=19>

> <https://twitter.com/venturaFPC/status/1375440571620278281?s=19>

> <https://twitter.com/venturaFPC/status/1375446469042450439?s=19>

> <https://twitter.com/venturaFPC/status/1375446996895604736?s=19>

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### Author: ![alona](https://forum.inderes.com/letter_avatar_proxy/v4/letter/a/e99b99/32.png) [@alona](https://forum.inderes.com/u/alona)
#### Post date: [March 29, 2021, 10:06pm UTC](https://forum.inderes.com/t/kambi-group-skaalautuvaa-b2b-urheiluvedonlyontia/8764/34 "2021-03-29T22:06:03Z")

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> **[Kambi Remains Confident Despite Impending Loss Of DraftKings' Contract](https://sportshandle.com/kambi-dk-20-annualreport-32621/)**
>
> Kambi believes it can absorb the impending loss of its DraftKings' contract this September with several other growth opportunities.

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### Author: ![timontti](https://forum.inderes.com/user_avatar/forum.inderes.com/timontti/32/214447_2.png) [@timontti](https://forum.inderes.com/u/timontti)
#### Post date: [April 1, 2021, 9:12am UTC](https://forum.inderes.com/t/kambi-group-skaalautuvaa-b2b-urheiluvedonlyontia/8764/35 "2021-04-01T09:12:22Z")

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> **[Sports betting growth drives Portugal to record online gambling revenue in Q4](https://igamingbusiness.com/finance/sports-betting-growth-drives-portugal-to-record-online-gambling-revenue-in-q4/)**
>
> Online gambling revenue in Portugal reached a record €113.2m (£96.4m/$132.7m) in the fourth quarter, primarily due to significant growth in the country’s sports betting market.

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### Author: ![alona](https://forum.inderes.com/letter_avatar_proxy/v4/letter/a/e99b99/32.png) [@alona](https://forum.inderes.com/u/alona)
#### Post date: [April 5, 2021, 6:05pm UTC](https://forum.inderes.com/t/kambi-group-skaalautuvaa-b2b-urheiluvedonlyontia/8764/36 "2021-04-05T18:05:24Z")

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On the edge of something exciting 🕶

[https://twitter.com/ButlerBets/status/1379107209225834497?s=20](https://twitter.com/ButlerBets/status/1379107209225834497?s=20)

[https://twitter.com/roundhill/status/1379068752738848771?s=20](https://twitter.com/roundhill/status/1379068752738848771?s=20)

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### Author: ![Huhtis](https://forum.inderes.com/user_avatar/forum.inderes.com/huhtis/32/218587_2.png) [@Huhtis](https://forum.inderes.com/u/Huhtis)
#### Post date: [April 6, 2021, 11:25am UTC](https://forum.inderes.com/t/kambi-group-skaalautuvaa-b2b-urheiluvedonlyontia/8764/37 "2021-04-06T11:25:19Z")

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> **[Kambi Remains Confident Despite Impending Loss Of DraftKings' Contract](https://sportshandle.com/kambi-dk-20-annualreport-32621/)**
>
> Kambi believes it can absorb the impending loss of its DraftKings' contract this September with several other growth opportunities.

There’s confidence that DraftKings’ departure can be offset by growth elsewhere. It is a big loss as a customer, but it benefits Kambi in the sense that they remain an independent service provider. A major catalyst for Kambi’s growth and success was its spin-off from Kindred in 2014. I don’t know how SBTech’s customers have reacted to that merger with DraftKings.

How DraftKings succeeds in creating and developing its own independent platform will certainly give an indication of how other major players/customers, such as PENN, will react in the future. However, there is a possible scenario where Kambi itself ends up being an acquisition target in the future.

EDIT:

[https://www.playindiana.com/draftkings-leaves-kambi-for-sbtech/](https://www.playindiana.com/draftkings-leaves-kambi-for-sbtech/)

"In the meantime, now that DraftKings and SBTech are one combined company, it’ll continue to reap the benefits of its competitors that are still using SBTech’s software.

Any company that partners with SBTech has to pay for the use of its software. In Indiana, BetAmerica is the only sportsbook using SBTech as its platform right now. But since DraftKings owns SBTech, all of the business BetAmerica does with the company directly benefits its competition.

That gave BetAmerica a decision to make: either keep handing DraftKings piles of money, or move to a different online platform. Unsurprisingly, BetAmerica chose the latter."

This highlights the conflict regarding competition for existing customers due to the merger of SBTech and DraftKings. For this reason, BetAmerica switched to Kambi as a customer.

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### Author: ![Homeros](https://forum.inderes.com/user_avatar/forum.inderes.com/homeros/32/38513_2.png) [@Homeros](https://forum.inderes.com/u/Homeros)
#### Post date: [April 6, 2021, 12:51pm UTC](https://forum.inderes.com/t/kambi-group-skaalautuvaa-b2b-urheiluvedonlyontia/8764/38 "2021-04-06T12:51:35Z")

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It’s also worth noting that Kambi is a so-called poison pill company ([https://www.investopedia.com/terms/p/poisonpill.asp](https://www.investopedia.com/terms/p/poisonpill.asp)). Kindred, from which Kambi was originally spun off, has a convertible bond with Kambi, which they can convert into a large number of Kambi’s A-series shares if they wish, thereby gaining significant voting power at the general meeting. This means that Kindred can always prevent Kambi from being bought out of the stock exchange. I have understood that this is the sole purpose of the convertible bond. Kambi also renewed this convertible bond at the 2018 general meeting until 2024.  
I came across this when I wondered why DraftKings decided in 2019 to acquire another, inferior betting service provider, SBtech, for a billion, even though they could have bought out Kambi from the Stockholm stock exchange for a smaller sum, especially since their entire offering revolved and still revolves around Kambi’s software. But the answer to this is quite clearly that poison pill.  
The paragraphs quoted by Huhtis explain well why such an arrangement was made at the time and why it is kept in force. It is in the interest of all parties (Kambi, Kindred, and other customers, shareholders) that Kambi remains independent.

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<div class="post-metadata">

### Author: ![Huhtis](https://forum.inderes.com/user_avatar/forum.inderes.com/huhtis/32/218587_2.png) [@Huhtis](https://forum.inderes.com/u/Huhtis)
#### Post date: [April 7, 2021, 6:44am UTC](https://forum.inderes.com/t/kambi-group-skaalautuvaa-b2b-urheiluvedonlyontia/8764/39 "2021-04-07T06:44:18Z")

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> **[Kambi Is A Clear Winner In The US Sports Betting Space](https://www.bettingusa.com/kambi-us-sports-betting-results-2020/)**
>
> In its annual report, sports betting supplier Kambi made it clear: The US is at the core of its business strategy and will be a continued focus.

There’s nothing new for us here, but the emergence of articles like this certainly doesn’t diminish my confidence.

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### Author: ![alona](https://forum.inderes.com/letter_avatar_proxy/v4/letter/a/e99b99/32.png) [@alona](https://forum.inderes.com/u/alona)
#### Post date: [April 8, 2021, 8:04am UTC](https://forum.inderes.com/t/kambi-group-skaalautuvaa-b2b-urheiluvedonlyontia/8764/40 "2021-04-08T08:04:54Z")

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New York has reached a decision, and sports betting has been included in the budget. In the big picture, this is certainly a positive trigger, but the operating model for how it will be implemented is still so unclear that, at least for me, I dare not draw any major conclusions based on it.

> **[Mobile Sports Betting Makes NY Budget, Clearing Hurdle For Legalization](https://sportshandle.com/ny-mobile-makesbudget-4621/)**
>
> After three years of intense discussions, NY leaders agreed Tuesday to a framework expected to bring mobile sports betting to the state.

> **[NY Turns To Bidding Process After Historic Sports Betting Deal](https://sportshandle.com/ny-competitive-bidding-4721/)**
>
> New York leaders must untangle a complex web of competing interests in selecting providers and skins to run mobile sports betting statewide.

_“There is still some ambiguity on whether a B2B sportsbook tech provider such as Kambi, Scientific Games, or IGT could qualify as a platform provider under the language. The meaning of a platform is “somewhat open-ended” and could include a vertically integrated sportsbook company like DraftKings or a tech provider such as Kambi”_ @ Credit Suisse analyst Benjamin Chaiken

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### Author: ![alona](https://forum.inderes.com/letter_avatar_proxy/v4/letter/a/e99b99/32.png) [@alona](https://forum.inderes.com/u/alona)
#### Post date: [April 8, 2021, 9:25pm UTC](https://forum.inderes.com/t/kambi-group-skaalautuvaa-b2b-urheiluvedonlyontia/8764/41 "2021-04-08T21:25:46Z")

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> **[Iowa Sets Monthly Sports Betting Revenue And Handle Records In March](https://sportshandle.com/iowa-march-2021-sports-betting/?__twitter_impression=true)**
>
> Aided by the Hawkeyes playing in the NCAA tournament, Iowa set monthly highs in sports betting handle and revenue in March.

_“Operators posted a win rate of 8.33% for March, nearly three full percentage points higher than February (5.37%).”_

_In terms of online revenue, the Kambi-powered platforms took top honors with nearly $3.6 million across the Wild Rose venues, while the Diamond Jo properties claimed nearly $2.9 million as both its venues reached seven figures. William Hill finished with more than $2.3 million in revenue, with Prairie Meadows accounting for nearly $1.4 million of that total._

🕶

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<div class="post-metadata">

### Author: ![siika2](https://forum.inderes.com/user_avatar/forum.inderes.com/siika2/32/11292_2.png) [@siika2](https://forum.inderes.com/u/siika2)
#### Post date: [April 9, 2021, 6:29am UTC](https://forum.inderes.com/t/kambi-group-skaalautuvaa-b2b-urheiluvedonlyontia/8764/42 "2021-04-09T06:29:16Z")

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Concerns Catena, but also partly relates to Kambi. Summing up the above news (and others), a great year for the gambling industry is expected 🥰  
[https://www.catenamedia.com/release/catena-media-publish-preliminary-earnings-ahead-of-the-quarterly-report-for-the-first-quarter-of-2021-due-to-exceptionally-strong-performance/](https://www.catenamedia.com/release/catena-media-publish-preliminary-earnings-ahead-of-the-quarterly-report-for-the-first-quarter-of-2021-due-to-exceptionally-strong-performance/)

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<div class="post-metadata">

### Author: ![Bear\_of\_the\_nasdaq](https://forum.inderes.com/letter_avatar_proxy/v4/letter/b/5f9b8f/32.png) [@Bear\_of\_the\_nasdaq](https://forum.inderes.com/u/Bear_of_the_nasdaq)
#### Post date: [April 9, 2021, 10:47am UTC](https://forum.inderes.com/t/kambi-group-skaalautuvaa-b2b-urheiluvedonlyontia/8764/43 "2021-04-09T10:47:24Z")

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Hopefully, a Kambi customer will be able to participate in New York’s upcoming betting markets; if only four operators are granted a spot, it could be very tight.

New York’s plan to allow mobile sports betting in the Empire State is good news for DraftKings but less so for Penn National Gaming, according to Loop Capital.

Gov. Andrew Cuomo and legislators put the plan in their recently agreed-upon state budget. The hope is that taxes from mobile gambling will help close New York’s budget gap. Ultimately, four or more online sports betting operators will be allowed in the state after a competitive bidding process that favors companies that have relationships with the state’s tribal casino operators.

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