InderesPodi and its future

Once again, brilliant! This was one of those where I was genuinely disappointed when it ended, and I’ll definitely listen to it again. A refreshingly new approach to the broader waves and macro trends of the stock market. I really like straightforward people like this, who say things as they are, not how they’d sound good. The gentleman is likely already financially independent and didn’t seem like an ego tripper, so investors can probably trust that if ideas ran out, it would indeed be communicated, rather than continuing to fade in “milking mode.” Rare in the fund world. I’ll consider an investment – timing-wise, I can’t diversify that much yet, at least not the first ten thousand, but this could be the “emerging markets” slice in the portfolio. The personal risk is obvious; the fund’s story ends if Petri exits the picture.

P.S. It would have also been interesting to hear how the travel restrictions of the COVID-19 pandemic have affected their investing, as they apparently visit many companies, and that hasn’t been possible for a long time now.

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Petri and Elite are rock solid, and it’s a pleasure to listen to an interview like this!

If Finland were to hand out Independence Day medals for Finns getting richer, one could be given to Petri. This is market wizard level stuff.

I’ve been invested in Elite myself for a few years now…

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That was an absolutely brilliant episode!

A couple of things that left me wondering:

  1. Why was it so short?

  2. When will Petri be a guest again?

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One of the best podcasts ever! :clap:

I echo the previous praise and would like to add from the perspective of what a brilliant interviewer Juha is:

  • Pleasant, calm, and clear speaking voice, a true “radio voice”
  • Juha gives the guest enough space to say everything they want (doesn’t interrupt, etc.) and still keeps things “within bounds”
  • (At least) in this topic, Juha is certainly a seasoned professional, and his speech content reflects that
  • Creating a good atmosphere for the interview. As a listener (at least me), I constantly felt that you yourselves were enjoying the discussion.

More of these! :yum:

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Off topic: Juha really does have a great voice. If he ever stops working as an analyst or loses interest, he’d probably find work in radio and/or voiceovers. :grinning_face_with_smiling_eyes:

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Interesting suggestion, but quite a broad topic! :smiley:

I think we could have good speakers, maybe @Markus_Hav and @Antti_Luiro for example. Let’s also ping the podcast master @Erno_Hilvenius.

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Hi @Juha_Kinnunen @Sauli_Vilen and partners!

Q3 is wrapped up and I’d like to ask, what does “Inderespodi and its future” look like? I’ve missed these weekend gems for a while now and the old episodes have been listened to many times.

PS. Buy Juha a separate microphone for home, it will greatly improve the sound quality of remote comments and podcasts!

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My podcast with Eki has been postponed a couple of times due to illness, but today we finally get to the studio! :flexed_biceps: After earnings season, I’m sure podcasts will start rolling normally again.

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It’s been acquired a long time ago! New systems were used, for example, in the Fortum live stream, where I thought the sound quality was quite good - or at least I haven’t heard any complaints. There’s certainly always room for improvement, but let’s try the next one with the new systems and get back to it if there are still problems :slight_smile:

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Oh wow, this is great! Even the red stock market doesn’t bother me when I get to listen to the grand old man Eki and Sauli.

https://soundcloud.com/inderes/inderespodi-113-analyytikon-tyon-muutos

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While listening to this podcast, a new podcast topic came to mind: Finnish companies around the world. Nokia’s market share in the network market is known, but is it known what kind of shares companies like Ponsse, Raute, Wärtsilä, Cargotec, Metso, etc. control in their own core business, and does a large market share create a moat for them?

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A couple of podcast suggestions:

1. @Petri_Kajaani as a private investor and lessons from his analyst career

Petri could extensively share his story as an investor and analyst in a long podcast (cf. Keskivali and Deryng). We could delve deeply into how he entered the field, how he has invested throughout his career, and what lessons his analyst career has taught him at different stages regarding his own investment strategy. The emphasis should be on Petri’s own investment strategy and where and why he has put his own money at different times. What are Petri’s passions in investing and analysis? Petri’s lessons and tips for private investors would also be great to hear.

2. Tech boom vs. modern times

There’s increasing talk about the many similarities between modern times and the tech boom. As someone who was mostly interested in MacGyver and GTA 1 during the tech boom, it’s hard to grasp that era. I’ve tried to find news, headlines, and similar content from that time, but it still feels difficult. @Pohjolan_Eka admirably posted some annual reports from that era on Twitter, and there was indeed interesting reading there.

But I believe the best way to get a feel for this would be to get an external tech boom expert into the podcast studio. For example, @Verneri_Pulkkinen could be an excellent host to talk about bubbles, as the recent bubble podcast went so well. Now, the perspective would be solely the tech boom and concrete experiences from there vs. modern times. I can write a long list of questions if we can get a knowledgeable storyteller to answer them.

This latter podcast suggestion partly came to mind also due to Sauli and Erkki’s excellent analyst podcast. In it, Uncle Eki briefly recalled the tech boom era, and it sounded interesting that even an analyst was queuing for shares on the street without any deeper analysis.

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This interests me for exactly the same reasons, word for word. As does the situation of the Japanese stock market in the 80s and 90s.

Many times you hear talk (at least in my inner circle), “that stock markets don’t always necessarily rise in the long run, just look at Japan’s general index.” Or that stock market valuations are currently so high that a crash is surely imminent, or some other black-and-white extremist thinking.

I try to argue against these by saying that the situation and stock market valuations are not comparable in any way, but that’s where my reasoning stops. I’ve never delved deeply into that era or the Japanese stock market bubble, which is why the topic interests me, especially when contrasted with modern times. What are the similarities, what are the differences, what could we possibly learn? The same goes for the aforementioned tech bubble.

Of course, @Petri_Kajaani’s biography also interests me; I would at least consider acquiring the book if it were to become available for sale.

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Why do old podcast episodes sometimes appear in the feed as new ones?

And:

Do you know, @Yu_Gong1?

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Indeed, timeless content is often promoted on weekends. We’ve often thought about how to make these promotions not feel like a “bug” when the intention is to bring them up if someone has missed something timeless. For the content team: @Antti_Jarvenpaa @Erno_Hilvenius @Verneri_Pulkkinen @Sauli_Vilen

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Those are some nice highlights, the publication date is clear from the date addition.

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Wouldn’t it be easiest to create a separate list for these old articles, perhaps called “Inderes Classic,” and push this list on weekends? Now, at first glance, one doesn’t notice that it’s old content, and a pleasant surprise turns into disappointment when one sees the publication date.

Also, has the inderes.fi search algorithm been changed within the last few months? Lately, it’s been really slow/buggy. Example:

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I’m looking into that search. Nothing should have changed, but I’ll find out! :slight_smile: That Classics list could be a good idea.

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I myself have been internally advocating for bringing up this timeless material. I think we have a lot of very high-quality content that is still completely relevant even though it’s 1-3 years old. It must be remembered that in addition to being relevant to old users, we have had a lot of new people join the community over the years for whom these materials may be new. We would also be happy to hear your ideas on how to cleverly highlight these :slight_smile:

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Addition: Sorry, @Sauli_Vilen, for the long, rambling response. These are complex matters that would be so much easier to explain face-to-face or with a PowerPoint. At least for me :smiley:

Raising podcasts on the Inderes website’s feed is one good way. It doesn’t require much effort and doesn’t burden the reader with “unnecessary noise.” On the other hand, it’s also very inefficient, as the mention easily gets lost in the stream and doesn’t provide any incentive: why would I listen to this particular podcast today? The highlight happens in the style of: Valio Milk 1 liter. Still, this is a good idea.

Another good way, which you are already doing, is to bring up old podcasts with videos. For example, Verneri has repeatedly promoted the gaming company podcast when a video’s topic has touched upon it. Even in those promotions, you need to be careful: what more do I get compared to this video by listening to that podcast? I think Verneri has succeeded quite well in this.

A mere mention “we also have a podcast on the topic” and a link in the video description is, again, very inefficient. An investor has opened this video, meaning they have perhaps 10-20 minutes to watch the video. Is it a stroke of luck that they now have an hour to listen to a podcast at the same time? Unlikely. Will they remember the advertised podcast during their evening run or find it conveniently? What was the number and what was the name?

Instead of podcast mentions being slapped next to other content, there should be some media specifically designed for them. Here, I think there would be an excellent opportunity to utilize Twitter and Instagram, where your strategy desperately needs a change. In short, it would always be good to operate on the terms and strengths of each social media platform, rather than making the platform serve the needs of your own content. (When there is slightly different content everywhere, you also reach many different kinds of people.)

In practice, this new kind of podcast media should be highlighted when, for example, something significant happens that people are talking about, and you have a podcast ready for it. For example, interest rate worries, inflation, or a market crash. This new communication model would include a short summary of what is happening now and a tip to the podcast.

This way, the content consumer is already fertile ground for a podcast tip and additional information on the topic, as they wouldn’t otherwise be consuming this content. If the podcast isn’t interesting, they received pleasant content from the brief situational description, and it wasn’t just an annoying advertisement. You, in turn, get more value out of already produced material. Everyone wins here.

I could talk about this topic and the utilization of Instagram until I pass out, but this message is already too long. However, I absolutely agree that the podcast archive is a treasure trove that you are not yet exploiting to its full potential. The monetary potential is difficult to estimate, but it certainly adds a lot of impact.

At least it doesn’t hurt that as many answers as possible are behind the Inderes name and that Inderes is even more present in people’s daily lives.

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