Flexion Mobile - Mobiilipelien IT-alustayhtiö

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LONDON, 10th November 2023 - Flexion (Nasdaq: FLEXM), the games marketing company has signed an agreement with Special Gamez, the mobile gaming publishing division of iQIYI, an innovative market-leading online entertainment service in China, to publish the developer’s worldwide hit game Wolf Game: Wild Animal Wars on the alternative app stores. Flexion will distribute the game on the Amazon Appstore, Aptoide, ONE store, Samsung Galaxy Store, DT Hub, Huawei’s AppGallery and Xiaomi GetApps in Q4 2023.

Wolf Game: Wild Animal Wars earns over $2M in net revenue combined on Google Play and Apple’s App Store. Flexion’s distribution services will add revenue and new players from the alternative app stores through monetisation, platform relations and new user acquisition. For Special Gamez, the partnership with Flexion represents an opportunity to improve its brand and product recognition while reaching new users outside its existing distribution channels.

“Smart developers like Special Gamez are driving increased revenue and wider audiences thanks to the alternative app stores,” says Jens Lauritzson, CEO of Flexion. “Flexion is adding an average of 10% to a game’s Google Play revenue by taking it to the alternative app stores. We have more than 100 people with expertise and experience, and technology in growing revenue and audiences on the alternative app stores. No one else can offer this.”

Tuolla ei kuuhun mennä, mutta taas uusi pelikehittäjä saatu mukaan. Jos oletaan, että tuosta 2mUSD/kk Google Play & App Store myynnistä 10% saadaan Flexionin jakelemaa liikevaihtoa, josta saadaan 10% EBITDA => vuodessa 24mUSD x 10% x 10% = 0,24mUSD EBITDA:ta per vuosi. Tyhjää parempi, mutta toivon mukaan ei yksi niistä isoista diileistä, joita mainittiin aiemmin…

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